In a rapidly evolving landscape of customer expectations, banks in Tunisia must embrace innovative solutions to provide a seamless and customer-centric experience. Among these solutions, the online Booking management system stands out as a key tool for transforming interactions between banks and their clients. According to a Deloitte study, 72% of surveyed customers prefer digital...
Introduction According to a McKinsey study, only 37% of change initiatives are fully successful. This statistic highlights the critical importance of effective change management in achieving organizational transformations, particularly in Tunisia’s banking sector. With the rapid evolution of technology and growing customer expectations, change management has become indispensable for banks striving to remain competitive and...
Introduction In a rapidly evolving market, banks must adapt to new trends to effectively meet customer expectations while standing out from the competition. BTK Bank has thus launched a high-tech branch concept, focused on modernizing its operations with innovative solutions that emphasize customer experience.Since joining the Elloumi Group, one of Tunisia’s largest industrial and export...
In today’s competitive market, businesses must find ways to stand out, and one of the most impactful strategies is focusing on customer experience (CX). Customer experience is the total perception a customer has of your brand, based on every interaction they have with your company. In an era where customers have more options than ever,...